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The Indian IT industry is peculiar. Its export revenue is
several times larger than the domestic market. The early movers to IT export
are, today, by all means, global companies competing successfully against
well-entrenched players in North America and Europe, and taking away the market
share. Their success has had two major impacts on how the whole industry has
evolved. One, they have inspired many entrepreneurs to try their hands at this
opportunity, which, unlike the hardware and package software business, has low
entry barriers. Two, they have created a critical mass of engineers and global
managers which is available to any new serious player, if it can attract them by
promising challenging workthe greatest motivator for Indian knowledge
workers.
The result: a large number of new companies have entered the
services space. Many of them, especially the late entrants, have tried to
differentiate themselves by specializing in niche areas. Many have also
succeeded.
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Top 20 combined revenue
crossed the Rs 100 bn markgrowing 42%
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Top 20 now 64% of DQ
200, up from 63% last year
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Total number of services
companies at 87 out of the Top 202
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Indian companies occupy
11 positions in the Top 20
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Eight IT services export
firms in the Top 20, where TCS was the sole name 10 years ago
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50 of the 200 companies
grew by more than 50%
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Top 20 domestic
companies grew by 31%
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Domestic companies
increased focus on tier-1 cities, while exporters went in search of
newer markets and newer delivery locations
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No surprise, the DQ Top 200 rankingsprobably the only such
ranking available on the Indian IT industry anywhereis a reflection of this
"services" phenomenon. As many as 87 (that is 43%) of the 202
companies (we have listed i-flex and CMC without ranking them, as their revenues
are counted in Oracle and TCS revenues, respectively) listed in Top 200are
services firms, with a predominant majority of them drawing their revenues from
exports. Notable exceptions are CMS Computers, Tulip IT Services and Datacraft.
In Top 20, the number of IT services export firms is eight. Contrast this to the
1996-97 list. TCS was the only IT services exports firm in the list. Of course,
there were no global companies from India then. And that was just 10 years back.
If IT services firms account for the largest chunk of companies
in the Top 200 list, the companies that have the biggest play in the domestic
marketthe hardware companieshave the second largest presence. That
reflects the maturity of the Indian market where hardware is still the largest
expenditure on IT. That also explains why the distributors, largely playing on
hardware and productivity applications, are the next largest category.
One question we often get from some of the companies who featureand
who do notis why we rank both export services companies, product vendors who
sell in India, as well as the distributor, together, though their business
dynamics are so different, the value that they bring to the business is so
different and so on. It is like comparing apples to oranges they say.
We agree. But sometimes, we feel, you do compare apples to
oranges, when you are looking at the big picture. And DQ Top 20 is the most
comprehensive big picture of the Indian IT industry that you can get anywhere.
While we do the overall ranking together, in Vol II we will take up the market
segment analyses that will compare apples to apples and oranges to oranges,
without double counting them at all.
Exactly 131 companies out of 200 (here we have not counted i-flex
and CMC), are headquartered in India and the rest are overseas companies either
selling in the Indian market or using India to develop their software or deliver
other IT services.
Another parameter to measure the performance is looking at how
the cut-off base for Top 20, Next 30, and the Rest 150 companies have moved
since last year. The revenue of the 20th company in 2005-06eSyswas Rs
1,567 crore. This time, the revenue of Moser Baer (which occupies the 20th slot)
is Rs 2,074 crorean increase of 32%. Similarly, the revenue of the 50th
company in 2005-06Honeywellwas Rs 511 crore. That of Xerox India (the
corresponding company this year) is Rs 700 crorean increase of 37%. The
revenue of the 200th company in the list though has remained more or less the
same. That denotes a growing divide.
Entries and Exits
This time we have included several companies who have never featured
earlier. That includes services firms Capgemini, EDS India (probably for the
last year as well, as the merger with MphasiS is on at the time of writing),
Affiliated Computer Services India, and Prithvi Solutions as well as major
hardware vendors like LG, Seagate, Quantum, ASUSTek. We also brought in a few
smaller products/services companies such as Atrie, KLG Systel, SQL Star,
Megasoft, PSI Data, and Educomp. And then, there is the company in a category of
its own: Google India.

The notable exits are Celetronix India, Celetronix Power, 3D
Networks, Network Solutions, GTL, and eSys. The reason for exit of all except
GTL is the same: they have been acquired. While Celetronix has been acquired by
Jabil Circuits, a company that does not fall under the scope of DQ Top 20, the
new parents of 3D Networks, Network Solutions, and eSySWipro, IBM, and
Teledataare all Top 20 companies. This again points to consolidation. GTL has
exited the IT space to focus on its core area, telecom.
Top 20: The Leaders
Theres no stopping for the DQ Top 20 juggernaut. The Top 20 companies
have crossed yet another milestone. Their combined revenue crossed the Rs 100 bn
mark for the first time in 2006-07. Together, they recorded revenues of Rs
126,065 crore, up from Rs 89,045 last yeara whopping 42% growth.
What is noticeable, however, is that their share in the overall
pie increased significantly. While they have been doing that consistently for
the last few yearsincreasing it from 50% in 2003-04 to 54% in 2005-06this
year saw them taking a quantum leap; now accounting for 64% of the Top 200
combined revenue.
Armed with the the i-flex acquisition, Oracle made the biggest
jump within Top 20, from #19 last year to #10 this year. Tech Mahindra reentered
the club after three years, with a whopping 136% growth. Cognizant also improved
its performance by two positions. Teledata, a new entrant stormed into the
exclusive club by acquiring another Top 20 company of 2005-06, eSys. But all
these changes happened at the bottom of the table. The top nine places remained
unchanged. Page(s) 1 2 3
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