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Next 10: 13 - Nucleus Software: Brand Concerns
Technology offers an edge, but high stress levels and poor brand equity play spoilsport
Wednesday, September 06, 2006

Exposure to high-end technology, product development and the domain expertise in banking are some of the key attractions at Nucleus. Accessible leadership, employee centric management style and end-to-end exposure to the product life cycle are icing on the cake.

Among the special initiatives taken beyond traditional hygiene factors include ombudsman process and the whistle blower policy.

The new initiatives undertaken during the year include compensation survey and rationalization, quarterly open house forums with the top management team, a personal services desk to take care of employees' routine requirements.

DQ Rank 13

High ratings

Score

Industry Rank

Exciting growth opportunities

94

5

Pay is good

92

8

Special initiatives and efforts are duly recognized

88

7

 Low ratings

Encouraged to take risk

75

15

Less stress at work

79

13

Organization culture/work environment

87

18

Dream job wishlist

Growth Opportunity/career development

97

2

Job security/stability

93

3

Appraisal system

90

3

Nucleus has made efforts to provide exciting growth opportunities and fares well on parameters like salary and appraisal. Branding is one area that Nucleus needs to work on as no respondent in the survey chose this product development company as his or her dream employer.

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