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Many software delivery paradigms have come and gone. And many
more will follow. But the one aspect that remains constant is that unless the
acquisition drive of any emerging paradigm keeps up with the dynamic nature of
software business it could loose its way pretty soon. Software as a Service (SaaS)
is emerging as one such software delivery paradigm that can potentially change
the economics of the software business.
SaaS is a multi client software application delivery model that
allows users to rent Web-based software from the service providers site.
Thus, instead of buying a software license (traditional way) and then
implementing and maintaining the software on its data center, the customer can
simply access the vendors server over the Web, utilize the hosted application
and pay on a per usage basis. The customer is alleviated from the maintenance
and daily technical operation and support of business and/or consumer software.
Meanwhile, global IT Services have undergone dramatic changes in
recent times. The emergence of Global Delivery Model (GDM) of Indian IT Service
vendors has changed the rules of service delivery. And now SaaS is seen as
another disruption in the software business that is expected to shake up the IT
Services market. Will the economics of SaaS take away their traditional source
of revenue or open up newer business opportunities for Global IT Service firms?
How potential combination of SaaS and global sourcing delivery models play out?
The answers to these questions will have huge implications on the Global IT
Services business.
|
Global IT
Services and Software Spend by Segment |
|
|
2004 ($ bn) |
2005 ($ bn) |
% Contribution |
|
IT Outsourcing |
|
Application Management |
16.1 |
17.5 |
4 |
|
IS Outsourcing |
82 |
87.7 |
21 |
|
Network And Desktop
Outsourcing |
28.2 |
30.2 |
7 |
|
System Infrastructure
Service Provider |
14.3 |
16.0 |
4 |
|
Application Service Provider |
3.9 |
5.0 |
1 |
|
IT Outsourcing Subtotal |
144.6 |
156.4 |
37 |
|
Project Oriented Services |
|
IT Consulting |
21.8 |
22.6 |
5 |
|
System Integration |
68.2 |
71.1 |
17 |
|
Custom Application
Development |
20.5 |
21.0 |
5 |
|
Network Consulting and
Integration |
23.5 |
25.2 |
6 |
|
Project Oriented Services
Subtotal |
133.9 |
140.0 |
33 |
|
Support and Training |
|
Hardware Deployment and
Support |
48.9 |
50.0 |
12 |
|
Software Deployment and
Support |
52.7 |
56.1 |
13 |
|
IT Education and Training |
19.7 |
20.2 |
5 |
|
Support and Training
Subtotal |
121.3 |
126.3 |
30 |
|
Global IT Services |
399.8 |
422.7 |
100 |
|
Software |
197.3 |
211.1 |
|
|
TOTAL |
597.1 |
633.7 |
|
| Many
areas like application management, system integration, custom development
and software deployment and support will directly be affected by the
advent of SaaS |
Outsourcing & SaaS
The confidence that SaaS has the potential to shake-up the traditional
software delivery system stems from the fact that the inherent drivers of SaaS
adoption are much the same as witnessed for outsourcing.
Cost saving has been the single most important driver for
companies in developed nations to offshore work in business processes & IT
Services. Additional benefit of outsourcing is the alteration of cost structure
from capital expenses to operating expenses making scalability of processes as a
variable cost. This has resulted in greater cash flow efficiency for the firms
using outsourcing. SaaS as a service delivery model for technology too promises
the same benefits that companies in the past decade have experienced with
outsourcing of business processes and IT Services.Where SaaS differs from the
outsourcing wave is in its adoption trend. While larger corporations (Fortune
500) were the flag bearer of offshoring adoption, SaaS is currently more popular
with SMBs. However, large corporations are slowly increasing adoption as issues
related to customization capability and cost-effective transition path from
legacy systems are being addressed.
Large corporations had always shown concerns in sharing
information to third party vendors citing data security and customer privacy
issues. However the safe and secure outsourcing experience in IT and business
processes over the past few years has helped these companies to overcome most of
these fears. This gained confidence of entrusting third party vendors with
sensitive information in an offshoring engagement has translated into a mindset
change that definitely augurs well for SaaS adoption across large corporations. Page(s) 1 2 3
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