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PATNI COMPUTER SYSTEMS: The Right Moves

Patni’s might comes from money, market, and mass. And over the past two years, it’s making some deft inorganic moves to scale up in real time



Monday, August 25, 2003


CEO NK Patni
Startup-Year 1978
Products & Services IT consulting and software development services
Employees 5,648
Branches 21
Address Akruti, MICD Cross Road No 21, Andheri (E), Mumbai
Tel 56930205
Fax 56930211
Website www.patni.com
 

NK Patni
CEO

Phiroze Kutar
Resident director

Mrinal Sattawala
Senior V-P
(gobal sales & marketing)

Vijay Khare
Senior V-P
(delivery & operations)

Satish Joshi
CTO

Deepak Sogani
CFO

R Boekenkroeger
Sr V-P (products & tech)

European Commission drops anti-dumping and anti-subsidy investigation
Tieup with Imation to bring in $100 mn annually
Launched its own brand of optical media in the domestic market
Feasibility studies for a plant in East Germany under way
Amongst the lowest-cost manufacturers worldwide
Strong R&D team helps it stay ahead with indigenous technology
Still an OEM—getting an entry into the branded league is the current challenge

Beating industry growth rates, Patni continued its onward climb with revenues jumping 30% to Rs 966 crore. Clearly, the company has been preparing to scale up into the bigger league for the past two years. Two developments took place during the year in this direction—General Atlantic Partners injected $100 million in the form of private equity, and Patni, on its part, gave a firmer indication about going for an IPO later this year.

Virtually a debt-free company with rich cash reserves (not being a listed company, exact figures are not available), Patni is looking to grow the inorganic way—through acquisitions. The ball has been set rolling—with the acquisition of The Reference Inc, an unlisted boutique company, in an all-cash deal worth $7.5

million. Patni continues to explore other domain-driven specialist companies that provide market access to new technologies and geographies. Retail, healthcare, hospitality, and utilities are the new focus verticals.

Continuing on its global expansion strategy to add both software development and BPO capabilities outside of India, Patni created a near-shore facility at Canada to serve the US market, which brought in 87% of overall revenues. During the year, Patni launched its BPO operation, based out of Noida and Pune, along with a business continuity center at Woburn, US. The investment in BPO alone would be to the tune of $40 million. Expanding in the APAC market, including exploring the potential in China and a special focus on Australia and Japan, is part of this expansion plan. A near 50% ramp-up in employee strength has been projected for the current year.

Patni’s relationship with major customers like GE and Guardian Life has helped it contain the impact of billing rate pressure. Adding 30 new clients in Calendar 2002, the company saw revenues from fixed-price projects double. Software and application maintenance remained the dominant offering, accounting for half of overall revenues, with GE being the largest customer—worth over $75 million. While many of these dependencies have turned into vulnerabilities in Patni’s model, the growth story looks set to continue.





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