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The Indian training market seems to be on a song, quite literally. Showing a
growth rate of 31%, the training market was worth Rs 2,804 crore in FY 07, up
from Rs 2,135 crore in the previous fiscal. And, once again, it was the
performance of the two major playersNIIT and Aptechthat played a prominent
role in this growth. Incidentally, the performance of the training market has
surpassed even the heydays of FY 01 when the market had touched Rs 2,594 crore.
Dim-sums and the Dark Continent
With Indian software services players struggling in rough waters, hit by
dollar-rupee fluctuation and the slowdown in the US market, exports revenue
definitely took a beating. However, the picture in the training sector was not
so bleak. Sample thisthe export training market was worth Rs 1,499 crore in FY
08, up from Rs 1,270 crore a year before. Both the major players continued to
expand operations overseas. And expansion happened mainly in Asia and Africa
thereby insulating the sector from the US downturn.
The story of FY 08 is the journey to the Dark Continent of Africa. Even
though NIIT ventured in to Africa about a decade ago, by setting up its first IT
education center in Botswana in 1997, the company is now teaching around 20,000
students every year through its thirty-six learning centers in eight African
countries, namely, Nigeria, Ghana, Senegal, Libya, Sudan, Botswana, South
Africa, and Zimbabwe.
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| The total IT education market
grew by 29% up from Rs 2,626 crore in FY 07 |
With a renewed focus to expand operations in Africa, NIIT launched its
training campus in Botswana that can accommodate 7,000 students, for training in
various IT streams by 2010. The Government of Botswana has also awarded
accreditation of Tertiary Education Council (TEC) to NIITs training programs.
The company joined hands with CII to help develop ICT capacity in the African
continent. Its Hole in the Wall project has already been implemented in
sub-Saharan countries like Rwanda, Namibia, South Africa, Botswana, and
Mozambique.
Aptech too has been operational in the African continent for the last 6-7
years now including operations in countries like Ghana, Nigeria, South Africa,
Sudan, Tanzania, and Uganda. Not just the NIITs and Aptechs, smaller players
like Karrox Technologies also plan to tap into Africa and China by 2010-11.
Karrox already has Kenya, Ghana, and Tanzania on its roadmap and has announced
its third IT empowerment scholarship in Nigeria.
Even as the Dark Continent beckoned these training companies, the dim sums
did not lose their flavor. Between the two, Aptech and NIIT held close to 40% of
the Chinese IT training market, with Aptechs JV, Aptech Beida leading.
|
Training: Top Players |
Company
|
Revenue (in Rs crore) |
Growth
(%) |
|
FY 08 |
FY 07 |
| NIIT
|
907 |
715 |
27 |
|
Aptech* |
234 |
190 |
23 |
|
Jetking |
129 |
87 |
48 |
|
Educomp |
93 |
28 |
232 |
|
Siemens |
59 |
44 |
34 |
|
CMC |
47 |
42 |
12 |
| New
Horizon |
24 |
16 |
50 |
|
*Aptechs revenue is consolidated and is
estimated by Dataquest based on the actual revenues of the first six months.
In DQ Top 20 Vol I, only the stand-alone revenue figures of Aptech were used
while ranking |
NIIT, however, expanded aggressively last year. Celebrating completion of a
decade in China. NIIT ramped up its China operations, as the total number of
centers in China stood at 171 across twenty-five provinces this fiscal. The
student enrollment too recorded a 35% increase y-o-y. The highlight of the year
was the MoU with the Wuxi government to set up an IT training center in the
city. In order to introduce IT training programs in universities and colleges,
NIIT the partnered with ChongQing Information Industry Bureau.
Aptech, whose JV has led the market for more than half a decade, trained over
1,70,000 students during the fiscal. It is restructuring its China operations.
This years results of its China operations are awaited, the reason that led to
Aptech being ranked only on its standalone India revenue in DQTop20 Vol-I.
Meanwhile, under the aegis of the Ministry of External Affairs, NIIT
established centers in El Salvador, Nicaragua, Honduras, and Cuba. The CoE in
Havana, Cuba has been set-up with the objective to offer Indian expertize for
fostering skilled ICT manpower. Under this initiative, the company is presently
training nearly 800 students in Cuba.
The rollout of the companys tie up with UK Open University to offer the
Universitys BSc (Hons) in Computing and its practice at the NIIT centers in six
countries continued as per plans, and admissions have commenced in all selected
countries, ie, Botswana, Ghana, Indonesia, Nigeria, Sri Lanka, and Vietnam.
With most outsourcing companies increasingly looking to set up base in
Vietnam due to low cost of labor and an English speaking population, it is
logical that the Indian training players too en-cash the opportunity. Starting
with two centers under the Aptech Computer Education (ACE) brand in 1999, Aptech
has scaled up its Vietnam operations to thirty-three centers. Whats more, it is
planning to open seven centers this fiscal. NIIT too has been scaling up
presence in the country.
NIIT, meanwhile, extended its offerings in Malaysia, where it partnered with
the Ministry of Human Resources for implementing the NIIT Inside model in
industrial training institutes. And, as part of the program, the company
embedded its programs in Arumugam Pillai Industrial Training Institute in the
pilot phase.
Aptech wound up its Bangladesh subsidiary operations and is now controlling
the Bangladesh operations through its Indian office.
Individual Training Goes Proletariat
Even though dollar depreciation resulted in slowing down the hiring plans of
most IT biggies like Infosys, Satyam, and HCL Technologies, the individual
training market clocked Rs 1,178 crore in FY 08.
This year too the story was no different with a major percentage of the
individual training revenues coming from NIIT. On an overall basis, enrollments
registered a 25% growth to cross 389,000, with an increase in seat capacity by
15% y-o-y. The Individual Learning business contributed Rs 32 crore, clocking a
growth of 31%.
In sync with its transition to becoming a global talent development
corporation, NIIT launched several new training programs in partnership with key
IT companies: Adobe for offering Web, mobile and interactive multimedia; Cisco
for networking and infrastructure management; EMC for storage management;
Microsoft for embedding Microsoft certification in the GNIIT curriculum; and Sun
Microsystems for embedding Sun certification in the GNIIT curriculum.
Sensing that the next level of growth will come from semi-urban India, NIIT
launched its District Learning Centers (DLC) in association with corporates like
Cisco, TCS, Wipro, IBM, Intel, and Infosys, etc. The industry funded intensive
training program in IT and soft skills was delivered to over 200 students in
Chhindwara. Moving ahead, the company has also set up another DLC at Barkuhi.
Hardware training major Jetking too plans to expand operations in tier-2 and -3
cities this fiscal.
Aptechs flagship product, ACCP, enrolled 1,30,000 students during the
fiscal. Meanwhile, the Mumbai-based company also launched certification programs
for engineers, MCAs, and MSC, who are looking for vendor certified courses and
entry in the software industry.
Smaller players like New Horizon too have their eyes set on the retail
training segment. With retail training market beginning to mature, people are
not satisfied with vanilla offerings and are on the lookout for more advanced
diploma courses. To cater to those willing to look beyond the traditional IT
training courses, New Horizon is planning to launch several unique courses
including software engineering, networking, Web development and database
management.
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| Notwithstanding the rupee-dollar
fluctuation resulting in slowing down of hiring plans of most IT majors, the
individual training market managed to clock Rs 1,178 crore in FY 08, up
from Rs 768 in the previous fiscal |
With the growing Indian economy and increased PC penetration in all sectors,
there is increasing demand for hardware and networking professionals across the
country. Perhaps this could explain the entry of the two dominant players NIIT
and Aptech into the hardware and networking segment last year.
Aptech announced its arrival in the market with the launch of its N Power
brand that includes both short- and long-term hardware and networking
certification courses. The company opened N Power center in Vietnam as well.
Aptech already has thirty centers across the country and plans to open fifty
more next year.
NIIT expanded its portfolio with the launch of GlobalNet+, a specialized
training program for those looking to build their career in networking and
infrastructure management. The program has an option of pursuing globally mapped
certification programs such as A+, Network+, MCDST, CCNA, etc, and to specialize
further in diverse fields of networking and information security. Other courses
launched include Web Design and Multimedia (for training in Web 2.0, Flash,
Dreamweaver, Cold Fusion, and Flex) and Operating System (training in Solaris
10, Windows Vista).
As one of the oldest players in this segment, Jetking Infotrain added
twenty-five new centers across India in tier-2 and -3 cities including Bharatpur,
Indore, Vijaywada, and Vishakhapatnam taking the total to 115 centers.
Unperturbed by the new competition, Jetking plans to add forty more centers
this fiscal with a special focus on the southern part of the country, by opening
a center each in Kerala, Tamil Nadu, and five in Andhra Pradesh. Looking to grab
a larger share of the hardware training market, Jetking is planning to diversify
for training the vernacular population.
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