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Servers saw another year of growth, with all vendors doing brisk business.
While x-86 servers became more powerful, with vendors offering more dual- to
multi-processing, the RISC/UNIX market retained its traditional strengths with
high-end application demands driving the market.
Energy efficiency emerged as a key factor with green becoming the most used
marketing buzzword. HP and Dell made impressive gains in the x-86 space over the
year, while players like Acer had a rather dull year. Clearly, the market is
getting divided: some vendors are predominantly targeting the PC-based business
while players like Dell are getting more comprehensive in their system portfolio
and are getting a larger footprint in the systems space.
HP, with a revenue of Rs 1,056 crore, impressed with a growth of 25.8%. Dell
grew 22.9%. The growth in x-86 servers meant a growth in share for the other
vendors.
The x-86 Market
The x-86 market, composed of both Intel and AMD configurations, grew by
22.4% by units, from 107,000 in FY 07 to 131,000 in FY 08. Industry experts
say that the growth has been more balanced over the year and across all segments
and categories of x-861P, 2P, 4P, and blades, predominantly in the 2P and 4P
categories. However, vendors say that 1P grew most in India with a lot of
technology intake in the mid-market.
|
Server Vendors: How they Stack Up |
|
|
Revenue (in Rs crore) |
Growth |
|
Vendors |
FY 08 |
FY 07 |
(%) |
| IBM |
984 |
901 |
9.3 |
|
Hewlett-Packard |
1,056 |
839 |
25.8 |
|
Sun Microsystems |
430 |
421 |
2.3 |
|
Dell |
349 |
284 |
22.9 |
|
Others |
300 |
242 |
23.9 |
|
Total |
3,119 |
2,687 |
|
|
Source: IDC India |
| HP and
IBM locked horns for the top spot. In the end HP emerged the winner, and
topped the overall server market beating IBM |
First time users in newer ecosystems, as a part of global inven-tory
management, went in for 1P configurations. 1P servers grew from 27k to 38k; 2P
from 78k to 87k; 4P from 4k to 5k, and blades from 6k to 13k unit shipments. 4P
alone registered an impressive 25% growth. The above makeup of the server market
reflects the complex workloads happening on the enterprise front. For instance,
the robustness of Windows and Linux is seeing the move to 4P, which was
traditionally on propriety servers. This pushed the envelope of scalability,
robustness and the market-shift, and the acceptance of x-86 for complex
workloads.
Blades, meanwhile, have grown by 100%. The extreme end of x-86 where blades
are adopted are in data centers where the servers, thermal management and space
are primary concerns. Vendors say that blades are the reflection of the maturity
of the market.
If we look at the vendor-wise performance, HPs domination in the server
space continues. According to company sources, HP attacked the 1P, 2P and 4P
server category, and with x-86 blades. It shipped close to 42,000 units and
garnered a 32% market share. In blades, HP dominated with 7,500 units of the
overall 13k market with more than 50% market-share. The 2P, which is the
mainstream category and has done well globally, is a horizontal growth segment
and is driven by traditional buyers.
|
x86: Vendor-wise contribution |
|
Vendors |
Units
FY 08 |
Units
FY 07 |
| HP |
42,096 |
31,230 |
|
IBM |
28,125 |
28,741 |
|
Dell |
23,645 |
18,124 |
|
HCL |
13,282 |
9,856 |
|
Wipro |
4,286 |
3,860 |
|
Others |
19,920 |
15,433 |
|
Total Units |
131,354 |
107,244 |
|
Source: IDC India |
A 300% growth, from 2,800 units the previous year to 7,500 units in FY 08
signifies a massive ramp-up by HP in the blade space. This aggression was due to
its market development focused product design for the segment. HP sold 4P and
blades in the value market and developed markets and products in the volume
market. Sources say that it will adopt the same strategy the ongoing year too.
HPs aggressive growth is attributed to the breadth of products it has and to
product affordability. Its x-86 server range starts from as low as Rs 25k and
goes up to Rs 1 lakh.
 |
| HP retained its
leadership position in x-86 with an impressive 34.7% growth in unit terms,
while IBM saw a small decline in unit shipments. The non x-86 growth was
however minimal |
IBM, meanwhile, focused on the System x Servers with embedded virtualization
technology and the companys latest chipset for Intels quad-core Xeon
processors. IBM pitched in on aspects like scalability and its blade center
offerings. On server front, IBM concentrated on virtualization, consolidation
and green (on the data center side). IBM also concentrated on building next
generation data centers with emphasis on better server manageability and energy
efficiency. In the bargain, it aggressively sold concepts like consolidation and
virtualization. On the HPC side, IBM has customer wins like IISc and in
mid-markets, the power series also saw good demand.
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