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BPO: Overcoming Bandwidth Barriers
It's not just HR and the backlash… lower reliability of international connectivity could sour the Destination India outsourcing story
Wednesday, February 11, 2004

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Today India, more than any other place in the world, is on the verge of something big. With the global trend for business process outsourcing taking on steam, an economic juggernaut is nudging us towards tech superpower status.

It is only from the infrastructure standpoint that this beautiful dream may be kept from turning into reality. It is becoming abundantly clear that India needs to gear up its ability to meet the world-class communications demands of the emerging BPO sector in order to become the outsourcing capital of the world.

Therein lies the key concern international connectivity into India, the mainstay of global communications. This not only forms the backbone of the technological viability of moving business processes to overseas locations, but is one of the highest cost components of an outsourcing project.

Maintaining the Edge

n  To position itself as the outsourcing capital of the world India must strengthen infrastructure. This will effectively nullify the advantage that destinations like the Philippines currently enjoy
n Individual BPO firms will not need to inject international cable diversity into their network design to the extent that they currently do. They should benefit from self-healing features in SDH-enabled rings in cables
n A new cable system with self-healing capabilities will release additional bandwidth to the BPO market. BPO operators will no longer need to keep spare bandwidth as part of their DR plans
All these will alter the cost equation of BPO projects

As outsourcing companies evaluate India and compare it against competing countries like the Philippines and China, one issue that stands out is the cost and reliability of international cable systems that land on Indian shores. Today, India has cable systems like SEA ME WE II/III, Flag and I2I.

While cable connectivity provides the lowest latency amongst all transmission media (like satellite) available today, these are prone to cable cuts and outages that can result from a variety of reasons including damage caused in the physical cable systems on oceanic routes. Restoration of services, therefore, becomes a critical issue. We need sophisticated cable systems that have built-in architecture that involve self-healing rings that are are SDH-enabled and can auto-restore communications links in milli-seconds.

Yet the cables that currently land in India are linear threads and do not have such self-healing features. The result is that BPOs are forced to design their own networks in a manner that maximizes cable diversity. Simply put, in case a specific cable is
impacted, BPO firms are able to keep their business going using other circuits, which may be alternate cable systems. While this backup method works, it also increases the overall telecom cost. So, BPO firms are forced to over-engineer their network so that adequate bandwidth is available.

The lack of self-healing cable systems leads to higher network costs and lowers the level of confidence in India’s telecom infrastructure. This can have a decisive impact on the ‘Destination India’ story—especially as other countries turn on the heat on the BPO front. New cable systems take time to deploy and are high-value projects. To add to the travails, revenue realization from these comes over the lifetime of the cable.

Additional cable capacity must become available while demand is still growing so that the supply released is met with adequate demand. A look at the brighter side—whichever telecom company provides a self-healing telecom backbone will reap rewards aplenty, apart from being instrumental in giving a jet-thrust to the great Indian outsourcing rush.

Rohit Arora is Country General Manager, Indian Subcontinent, Asia Netcom

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