HP’s strategy is to help enterprises match supply and demand of IT resources in real time
Wednesday, March 17, 2004
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The strategy of HP’s software business is now going to be "high tech,
low cost, best customer experience". This was revealed by Peter van der
Fluit, VP and worldwide software sales and marketing manager, software Global
Business Unit), HP.
He was detailing HP’s software strategy and direction for the new fiscal at
the HP Software Sales Olympics conference at Southern Chinese city of Hangzhou.
Peter
Van Der Fluit
At the event, HP also unveiled 40 new management services and software
products to help customers manage an adaptive enterprise. According to Fluit,
this will not only help customers integrate heterogeneous technologies and cut
IT operations costs by up to 30%, but will increasingly automate responsiveness
to real time business demands.
Said Nora Denzel, senior VP, HP Adaptive Enterprise, "Adaptive
management breaks the cycle of endless maintenance costs, so CIOs can once again
invest in innovation. Management services like ITSM can help our customers
create a lean, responsive IT operation, while management software provides the
key to linking business processes and applications down into the raw
hardware."
Held every year at different locations, the event is a part of HP’s
commitment to its channel partners. At this event, key HP executives and channel
partners from the Asia Pacific region share best practices and their expertise
in delivering solutions that meet customer needs. In addition, HP also
recognizes the achievements and performance of its top channel partners.
At this year’s event, the award winners from India included Wipro (in the
Sales Champion category) and Hyderabad-based Xius (in the Innovation of the Year
category). Individual award winners were Kathiresan Lakshmanau of HCL Comnet (in
the category of Regional Outstanding Technical Consultant) and Praveer Singh of
HP Software (in the Best Channel Sales of Software Global Business Unit
category).
Adaptive
Enterprise and Adaptive Management
HP’s
strategy for the adaptive enterprise aims to enable enterprises better
synchronize IT and business. The adaptive enterprise is one that matches
supply and demand of IT resources in real time, so that the businesses can
manage and capitalize on change.
Said
Fluit, “It is the ultimate state of fitness—business and IT perfectly
synchronized, in a world where every business decision triggers and IT
event.”
HP’a
adaptive management solutions create and manage a dynamic link between
business and IT for greater agility. The company claims to have charted
the three evolutionary phases of adaptive management software
functionality.
n
Business
stability: Operations-centric management is designed to reduce the
total cost of ownership by providing IT managers with the means to
stabilize and control infrastructure operations across networks, servers,
clients, output and storage devices, and applications.
n
Business
efficiency: Service-centric management, built on this foundation,
improves business efficiency and effectiveness by integrating and aligning
the IT infrastructure with the services IT delivers to the enterprise.
n
Business
agility: Business-process management takes an enterprise to the
ultimate state of management fitness by using business process awareness
to ensure that the IT infrastructure automatically applies the right
resources to the right problem at the right time.
Enterprise
customers can map these phases and, based on their unique priorities,
constraints and competitive strategies, make the progression from a
traditional management system that monitors and alerts to a 360 degree
adaptive management approach that proactively assesses, advises and acts
across all aspects of the enterprise IT stack
At the event, HP also announced a new initiative that enables its channel
partners to provide more value-added solutions to customers who are demanding
more from their IT resources and want to achieve higher return on IT
investments.
Called the HP OpenView Independent Software Vendor program, it aims to build
an ecosystem of channel partners and solution providers for IT services
management (ITSM) and web services management. Targeted at ISVs in the Asia Pac
region, the program has been developed as demand grows with more companies
starting to recognize the benefits of implementing ITSM solutions.
Elaborating on the program, Steve Au-Yeung, VP and GM (Software Global
Business Unit), HP Asia Pacific, said, "In Asia Pacific we see strong
growth opportunities in ITSM, web services management and Windows management. We
will leverage the expertise of our channel partners who will add value to and
resell our solutions to meet demand in these growth sectors. Through this
program, ISVs will enhance and add value to HP’s OpenView ITSM solutions. We
are confident that closer collaboration with our channel partners will drive
even greater value through the chain to benefit our customers."
To further strengthen its network of channel partners in Asia Pac over the
next 12 months, HP will expand its channel programs to include outsourcing
service providers. The company will also enhance its channel programs by
incorporating special incentives for growth and new business opportunities
identified by the channel partners.
Held every year at different locations, the event is a part of HP’s
commitment to its channel partners. At this event, key HP executives and channel
partners from the Asia Pacific region share best practices and their expertise
in delivering solutions that meet customer needs. In addition, HP also
recognizes the achievements and performance of its top channel partners.
