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Persistent, IU Partnership
Persistent Systems has partnered with Indiana University, to create an R&D center. Located in the soon-to-be completed incubator on the universitys Bloomington, IN campus, the Persistent Indiana Research Center would further the development of informatics, specifically life sciences product lifecycle services, medical research, chemistry, bio informatics and computer science. By leveraging the universitys many resources the Persistent Indiana Research Center would advance the creation of service offerings to help customers improve drug discovery and bioinformatics; cancer research; and instrument diagnostics.

SAS, Assetlink Tie-up
SAS has entered into a strategic alliance with Assetlink, a provider of integrated marketing operations management solutions, to provide marketers worldwide with a combined offering that would deliver greater efficiencies and effectiveness to their marketing processes. Under this new global agreement, Assetlink would integrate its marketing operations management suite with enterprise marketing solutions within SAS Customer Intelligence.

3i, Karvy Partnership
3i Infotech Consumer Services has entered into strategic alliance with Karvy Group, a financial services provider, to extend the reach of eMudhra Digital Signature Certificates to the Indian consumers. Karvy Data Management Services, a wholly owned subsidiary of Karvy Stock Broking, would be one of their Registration Authorities and would be able to promote, sell and distribute eMudhra Digital Signature Certificates to Indian consumers.

BIGFlix, mChek Join Hands
BIGFlix.com, a part of Reliance BIG Entertainment, Indias largest online- offline movie rental services has joined hands with mChek, Indias largest mobile payments platform to enhance its value proposition for its movie rental customers. This partnership will allow all customers to use the mChek platform to renew their membership plans with BIGFlix.com. This new service is the first of its kind in the DVD rental industry and allows customers to renew their membership plans with utmost convenience using their mobile phones.

ESPN Snaptu Deal
ESPN Cricinfo has announced a strategic partnership with mobile services provider, Snaptu. Snaptus virtual application technology will enable Cricinfo to deliver international cricket scores and news on a range of mainstream mobile phones as well as high-end devices. Cricinfo is the only cricket application available on the Snaptu platform. The Snaptu mobile platform converts premium web content into fast, user-friendly applications in the mobile environment.

Adobe Launches Platform
Adobe Systems and Texas Instruments launched a technology collaboration to optimize Adobe Flash Player and Adobe AIR, two key components of the Adobe Flash Platform, for the TI OMAP mobile applications platform. TIs collaboration with Adobe would allow manufacturers and developers to fully leverage the benefits of the OMAP platform to reduce time to market while increasing performance and reducing power on devices.

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