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There are approximately 600 mn disabled people in the world, of which a large
number live in India. Besides dealing with disabilities, the differently-abled
people also fight with various misconceptions and prejudices associated with
their needs and abilities. Thus, there is an urgent need for a revolution to
break this barrier of misconception and to bring the disabled into the
mainstream.
With the aim to bring this revolution in society, a conference-cum-exhibition
for the disabled was conducted between February 4-5, 2008, at New Delhi.
BarrierBreak Technologies, in partnership with Royal National Institute of the
Blind (UK), organized the event to highlight the role of technology in the lives
of people with disabilities. The event brought the entire ecosystemthe
government, corporates, NGOs, the disabled, product companies, and education
providersunder one roof. Twenty one companies from across the globe, including
India, participated in this conference-cum-exhibition, to showcase their
products.
On the need for such a platform, Richard Orme, head of accessibility, Royal
National Institute of Blind People, UK, says: The motive is to bring people
with disabilities together with the technology industry and policy makers.
The event emphasized the need to manufacture products, using the information
and communication technology (ICT) in the best possible manner, which can help
improve the lives of the disabled. The event also focused on promoting and
implementing the accessibility laws and standards, and the use of technology to
help people with disabilities.

Showcasing Products
A variety of products were showcased with demonstration solutions for almost
all kinds of disabilities in the exhibition.
The showcased products include various technologies that can assist a
physically challenged person in reading, writing, operating the computer,
sending and receiving emails, checking the time, making complicated
calculations, and doing other important chores. In other words, they can do
things they never imagined doing. Various products were showcased ranging from
education and training materials, digital talking books, digital magnifiers,
color identifiers, screen readers, electronic wheelchairs, etc.
Milestones
Though challenges are plenty, a lot of effort has gone into improving the
lives of the disabled. Individuals, governments, and non-governmental
organizations have done a lot to bring some relief to the disabled. There are
many, many achievements, some by individual entrepreneurs, others by large
corporations. For example, a blind person can use a talking mobile phone, surf
the Web with a talking computer, scan a printbook and hear it read back to them
using a computer. These were mere science fiction untill a few years ago, says
Orme.
In its efforts to reach more disabled people, the Royal National Institute of
Blind People (UK) is working with many of the world's leading technology
companies to improve the accessibility of new products. The institute is also in
talks with the government about the need to introduce anti-discrimination
legislation for technology. The institute is also spending money on developing
less costly and easier to use products.

Challenges
Often developers of technology forget to think about the wide range of
people who will use their products and services. We all want to do everything,
and technology provides us with a way to include the entire society in a way
that was not possible before, says Orme.
A major challenge in effective utilization of IT for these products is to
manage the price of these products. As a majority of our population comprises of
people with limited resources, and assuming that the majority of the disabled
belong to the poor and the middle class, affordability becomes an important
issue as far as the products are considered. For instance, a portable
magnifier-cum-camera costs around Rs 40,000a price too high for a majority of
people in our country.
Orme says, IT and other technological companies must think about disabled
people who wish to be their customers, to learn from them, and employ them to
improve their company's understanding of their diverse customer base.
Unfortunately, a large number of the disabled-friendly products are available
through an institutional route. However, the need of the hour is to bring in
technologies that make these products affordable for people belonging to all
classes/segments of society. Thus, manufacturing companies should consider the
pricing issue seriously for the benefit of the disabled.
Agreeing that price is a major issue, Orme says, The price of these products
is far exceeded by the cost of losing a valuable, contributing member of the
economy. But there are often quite powerful inexpensive or even free products
out there, which events such as Techshare try to emphasize.
India, no doubt, has a big and untapped market for these exhibitors. But with
such high prices, the manufacturers, or others concerned, can reach only a
fraction of the population. The need is to look out for technologies that are
inexpensive and in the reach of the people with limited resources, including
those living in rural areas.
And as Orme observes: Technology isn't the answer to everything, and there
are issues of cost, awareness, and training. But technology can unlock a world
of possibilities.
Sandeep Sharma
sandeeps@cybermedia.co.in
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