Brand Loyalty
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| Desktops:
HP is the major brand in Desktops followed by the breed of assembled
vendors. Incidentally, HP is the highest in all verticals except
Education. Use of Assembled hardware in Education seems very high while it
is very low in the case of BPO and IT Services/Software verticals. |
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| Laptops:
The major brands in Laptops are HP/Compaq and IBM. Toshiba is one of the
significant brands in the Education vertical. |
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|
| Servers: The
major brands in Servers are HP/Compaq and IBM in all the verticals.
However, Assembled also leads in the Education vertical. |
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