Networking products like routers, switches and WLAN equipment
Address
2nd Floor, The Great Eastern Center, 70 Nehru Place, New Delhi 100019
Tel
26233207
Fax
26233207
Website
www.cisco.com/in
Manoj Chugh* President (India & SAARC)
SV Ramana
V-P (systems engineering)
Ranajoy Punja
V-P (marketing)
Shirish Joshi
V-P (channels)
B Ashok V-P (sales)
Naresh Wadhwa
V-P (sales)
Sudhir Narang
V-P (sales)
Set up an IP contact center solution (IPCC) training lab in Mumbai
Bagged almost all major deals in the BFSI, telecom and government space
Support services, IP telephones, W-LANs and network security showed growth
Targeting education, defense and government space in 2003-04
Very strong brand equity and partner network
Dominance in the router and LAN switches market
Uncertainty—new management team in place
Strong competition from Enterasys in the switches space
Fiscal 2002-03 was a year when Cisco Systems India crossed a milestone—its
networking business in the country, sans exports, crossed the Rs 1,000-crore
mark. Even though growth slowed down, the company’s performance was
commendable, given that other networking vendors found the going even tougher—so
much so that Cisco walked away with most major networking deals. Strong
mindshare and channel partnerships with companies like Datacraft, Wipro Infotech
and HCL Comnet helped the company post 18% growth in its domestic business.
Starting this year, Dataquest has consolidated Cisco India’s revenues along
with that of its development center and, hence, the overall growth for Cisco’s
Indian operations is estimated at 15%. With an 87% share of the router market
(83% last year), Cisco can lay claim to being a monopoly in the segment, much
like Intel and Microsoft in the processor and OS space, respectively. And, as a
reflection of its might in the router segment, the company outpaced market
growth of 8.5% by growing 13% to Rs 399 crore. Key demand came from the BFSI,
telecom and government segments. In the BFSI space, Cisco won several projects
from SBI, Bank of India, Punjab National Bank, ICICI and HDFC. Government
projects like APWAN, Gujarat WAN and an NHAI project also came its way. And
deals in the telecom space from BSNL, Bharti and Reliance Infocomm ensured that
the monopoly was complete.
Things were different in the switches segment, though. Though Cisco
maintained leadership with a share of 39.4% and revenues of Rs 322 crore, it was
nowhere near being a monopoly. Enterasys was snapping at its heels with 34%
marketshare. Once again, it was the BFSI and telecom segments that provided the
maximum business in this segment.
If 2002-03 was about leadership and beating the competition, fiscal 2004
began with a few members of the core team, including president Manoj Chugh,
calling it quits. Cisco veteran Rangnath Salgame has since taken over as
president (India and SAARC), and is leading a new team, and has announced plans
to focus on storage, content data networking and mobile voice.
