Search  in   

         
   

 Home > DQ TOP 20 > DQ TOP 200 Ranking > Microtek International: Innovation Power

 

Previous | Next 

Top 200 Rankings 


Microtek International: Innovation Power
The power division made strong additions to the topline, as focus on online UPS sales got enhanced


Anil Gupta
CEO

Built separate marketing team for online UPS sales

Consolidated the dealer network
The Power Product division grew stronger with specialized R&D

Continuous upgradation and investments kept Microtek's cash registers ringing through 2004-05.The company introduced new models of offline and online UPSes. Wider price range models also helped Microtek gain strength in the market. The north Indian market was the strongest for the company contributing 40% of the revenues. The power product division grew stronger with unwavering focus on R&D and on the online UPS segment. The latter is a high growth division and got itself a new dedicated marketing team. Microtek increased the maximum range for UPSes to 40KVA, from 10KVA. Plans for FY 2006 include investments in UPS development and rolling out newer models. Though the private sector constributes 85% of the revenues, government supply is on a steady rise. Its 4,000 dealer network was consolidated through the year by removing ineffective dealers and adding new ones.

 

l Start-up Year: 1986 l Products and Services: Inverters, Off Line UPS, Stabilizers, Mother Boards, Speakers, Computer Cases l Employees: 122 l Branches: 17 l Dealer outlets: 4000 l Address: H-57, Udyog Nagar, Rohtak Road, Delhi 110041 l Tel: 25967345/47/49 l Fax: 25472660 l Website: www.microtekdirect.com

 

 
Advertisement




Other CyberMedia web sites
 [Dataquest]   [Voice&Data]   [CIOL]   [PCQuest]   [Living Digital]
 [IDC India]   [CIOL Shop]  [DQ Channels]   [the DQweek]  
 [CyberMedia Dice]  [CyberMedia Events]  [CyberMedia Digital]   [Cyber Astro]   
 [CyberMedia India]   [GlobalOutsourcing]   [BioSpectrum]